University of California, Berkeley-Haas set. “Wallit is a service platform that provides location-based virtual "walls" on which folks can write via their smart phones, but only when they are near that wall. Wallit creates virtual walls along roads, in shopping malls, on or inside buildings, or in virtually any other location. People interact with the wall using their cellphone's camera, set video and graphic to the wall, see other's postings, click links and can write to the wall.
Wallit is a program firm with an increasing number of wall locations around the globe popular places along roads, in landmarks, shopping malls, on or inside buildings or athletic arenas, etc. Wallit anticipated to turn into new technique through which individuals will share their experience digitally at any given location. The Wallit case study summarizes the firm's key choice points as it readies for establishing the business and product in the year 2012. The key questions link to which programs to focus on and what target market(s) to focus on.”
PUBLICATION DATE: August 01, 2012 PRODUCT #: B5693-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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