CEO of Rakuten, Hiroshi Mikitani, candidly answers to controversial questions regarding execution and his Englishnization strategy across 7,100 employees a year and a half subsequent: Did he make an impetuous move when he authorized English as the corporate language? Does he enforce a mandate that is universal? How has he fixed his stance on the best way to generate commitment from his workers with time? Is he visiting the pursuance of being a true role model company of a new Japan on his workers?
PUBLICATION DATE: September 28, 2012 PRODUCT #: 413703-VID-ENG
This is just an excerpt. This case is about GLOBAL BUSINESS
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