This case on CavinKare's founding describes the entrepreneurial journey of the creator, C K Ranganathan. The organization establishes itself an unbelievable vision as expectations were outperformed by the business.
This case scenario traces the background of the entrepreneur and also the growth story of the enterprise. The case describes the circumstance of opportunity recognition and exploitation, and elucidates the essential decisions taken by the entrepreneur and the organization in order to sustain rapid growth amidst liberalization and stiff competition from multinational companies in the business with significant positions and deep pockets.
PUBLICATION DATE: November 01, 2012 PRODUCT #: IMB391-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP