In the year 2010, Tom Linebarger, the president and COO of the Cummins, Incorporation, the Columbus, Indiana-originated maker of diesel engines, has to decide where to find the firm's new manufacturing line for high horsepower engines. He has three choices to determine from: Pune, India; Daventry, England; and Seymour, Indiana.
The Community Education Coalition (CEC) in Columbus has had witnessed accomplishment in enhancing the city's schools to make the area more competitive in attracting and retaining highly educated employees to this small Midwestern city. The CEC is planning an expansion into Seymour with Cummins' help. Will the CEC manage to improve the school system in Seymour enough to make it a viable alternative for the high horsepower engine line that is new? The case emphasizes the purpose of Cummins' long term effort at the public development as a vital component of its own corporate approach.
PUBLICATION DATE: March 14, 2013 PRODUCT #: 313024-PDF-ENG
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
Related Case Solutions & Analyses:
Bayer CropScience in India (B): Value-Driven Strategy
WineInStyle
Transformational Outsourcing
STMicroelectronics E-Chain Optimization Project: Achieving Streamlined Operations Through Collaborative Forecasting and Inventory Management
Three Jays Corporation
Clique Pens: He Writing Implements Division Of Us Home
Forward and Futures
Levi Strauss & Co.: Driving Adoption of Green Chemistry
Descriptive Statistics in Microsoft Excel
Good Modelling Practices in Microsoft Excel
