If you have been diagnosed with an incurable disease, how would you respond, and what would you do with your remaining time? Avi Kremer provides four options for how to spend the 18 months after the diagnosis of ALS. His experience so far and the choices he is faced with the foster understanding of resilience and retrieval purposes. The case documents the personal stories Kremer before and after diagnosis, describing the ups and downs in his life before and after diagnosis, lending an understanding that allowed him to respond to the extraordinary as it is. Kremer's case underlines a major effort to fight for treatment, doubts and obstacles, he experiences along the way, and the current settings Kremer faces from returning home to spend time with family, to establish new biotech companies. Due to this sharp, realistic and inspiring example, it prompts discussion of relevant anyone at any time of life, strength and purpose, encouraging all students to reflect handling adversity and leading a purposeful life - and what it takes to equip ourselves to do both. "Hide
by Joshua D. Margolis, All Wetzel Source: Harvard Business School 29 pages. Publication Date: Aug 06, 2010. Prod. #: 411022-PDF-ENG
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