James White, the new CEO of Jamba Juice, must now determine the future path for Jamba Juice, the leader in the smoothie and fresh bar business and has successfully averted insolvency. This two part case presents the various tactical options White is considering.
It further requests participants to determine the best path that is strategic and the way this path should be particularly implemented. The B case illustrates what White really did and presents the results.
Jamba Juice (A) Case Study Solution
PUBLICATION DATE: June 28, 2013 PRODUCT #: 713536-HCB-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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