Description: Bettina Hein, founder-CEO of Pixability and her board of directors are meeting to talk concerning the recent strategic pivot and also her startup's fundraising prospects. Though Bettina has love for the entrepreneurial exhilaration of “riding a rollercoaster daily," the firm's current cash position gives them only a four-month runway. For Bettina, though they can at times be anxious, their preparation and board meetings have become an exercise in reflection that gives her encouragement.
In the mean time she may apply several of those lessons to her expertise at Pixability, she had to continue to come up with new practices for depicting the company's advancement, and for soliciting advice from her directors while projecting confidence. While preparing for the upcoming assembly, Bettina wonders: How should the assembly be structured and lead by her? How might her board respond to her team's updates? What challenging questions might the board members introduce and should she answer them?
Pixability Bettina's Board Walk case study solution
PUBLICATION DATE: August 26, 2013 PRODUCT #: 814021-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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