EcoWash is an all-in-one system that may be exploited to clean exterior and the interior of a vehicle in an environmentally friendly way. A soon-to-be business school graduate has been approached by the inventor of EcoWash to set out on a partnership and also to advertise the product.
The chance seems promising, but a cautious assessment of the item and also the market - especially through the lens of the startup methodology that is lean - is needed before a final decision can be produced. Atul Teckchandani is connected with California State University.
PUBLICATION DATE: September 24, 2015 PRODUCT #: W15430-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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