Describes a decade IBM, transformation. Provides background on the history of the company and the factors that led to its near death in the early 1990s and its remarkable turnaround in the reign of Lou Gerstner as CEO. Rewritten version of the previous case. "Hide
by Lynda M. Applegate, Elizabeth Collins Source: Harvard Business School 31 pages. Publication Date: April 5, 2005. Prod. #: 805130-PDF-ENG
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