The CEO of Sonnen Trucking Company, which is a family owned business, is finding new method to diminish fleet insurance costs.
As the profit margins are minimal and persistently shrinking, she must invent different variables in order to impact the bottom line favorably. Insurance prices are the valid item to address since they're based on the company’s safety and accident records and the extent to which it is prepared to support a deductible.
Should she institute a self-insured model - or continue with all the standard insurance model? She additionally must opt for a risk appeasing/prevention strategy involving either the recently developed program that is Drive Safe or disciplinary measures. Whatever she decides to do, she must be sure that she retains great drivers and attracts new trainees who will be inspired to focus on security and good customer relations in order to build the company.
Sonnen Trucking Company case study solution
PUBLICATION DATE: February 05, 2015 PRODUCT #: W15017-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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