The Real-time Power of Twitter: Crisis Management and Leadership in an Age of Social Media Harvard Case Solution & Analysis

This informative article employs research on resilience, power, and sensemaking in the investigation of the ousting and following return of a chief executive by the board of directors and targets crisis management and direction by executives, boards, and institutions. Intuitions are shared on the transparency of information, the power of the latest social media, the role of leaders in a crisis, and the ability of distinct voices to be heard and exert influence in our social media age.

By showing how social media fuels crises, this case study provides a group of recommendations for leadership and disaster management in the modern business environment. Twitter is assessed as a source of real time news and data, which can get an important effect on organizations and their strategies. Also, consequences for new executives are emphasized, with a focus on the capacity to respond to a crisis shaped by their initial sensemaking process.

PUBLICATION DATE: March 15, 2015 PRODUCT #: BH658-HCB-ENG

The Real-time Power of Twitter Crisis Management and Leadership in an Age of Social Media Case Study Solution

This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE

Related Case Solutions & Analyses:

Cisco Switches in China: The Year of Assurance Volkswagen Navarra, 8th Collective Agreement (A) Responsibilities to Customers, Module Note Macros in Excel 2010 River Bend Trading: Navigating Rough Waters TopCoder (B) Conflict on a Trading Floor (A), Portuguese Version Dow Corning Corp.: Business Conduct and Global Values (A), Supplement The Chen Family: Succession through Philanthropy and Social Entrepreneurship TW