Business Fundas, a portal site that publishes educational company and management posts, is situated within the electronic publishing sector, which is fragmented and has many players. The start-up company faces many challenges in its efforts to position itself for growth and to take advantage of numerous advanced value propositions and business models.
The senior managers hope to obtain insights into user-specific tendencies through the use of information analytics. Arpan Kumar Kar is affiliated with Indian Institute of Technology Delhi.
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
PUBLICATION DATE: April 17, 2015 PRODUCT #: W14761-HCB-ENG