Businessman at a crossroads. After successful completion of the pilot event for his long drive (golf) media properties of ball lightning!, He was able to provide a simple commitment to airing time with Golf Channel. The problem is that it does not have the finances to deliver its commitment to the three episode. This case reveals the readers into the world of television / media production and financing problems, entrepreneurs may encounter, despite the success of the initial effort. "Hide
by Stewart Thornhill, Colin McDougall Source: Richard Ivey School of Business Foundation 10 pages. Publication Date: March 18, 2011. Prod. #: W11089-PDF-ENG