HomeAway, a global online platform that links the customers, looking for a vacation home on rent, with the property owners and executives who supplied them. The cofounders, Brian Sharples and Carl Shepherd, led their business to a prominent standing in vacation rentals marketplace in the world.
This case demonstrates the company’s track followed from its origin through IPO, defining the company’s acquisition, led growth and the factors of its subscription based business model.
Many of the travel giants and high profile startups such as Airbnb started to examine the vacation rental sector by 2014. To retain this standing the company showed its listings on Expedia’s site through the initiative of pilot collaboration.
The co-founder, Sharples wanted to introduce a new commission-based revenue model that seemed to generate a massive revenue for the company, but it might be categorized by high risk for the company’s current business.
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