Control of one of Japan's leading camera manufacturers face the challenge of unauthorized supply of cheap markets of Hong Kong and Japan, the high prices in the markets of Europe and North America. Control the distribution of price changes, the model designation, and warranty policy is seen as a solution to the problem. "Hide
by Ulrich E. Wiechmann Source: Harvard Business School 10 pages. Publication Date: September 1, 1976. Prod. #: 577017-PDF-ENG
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