Used as a background for reading course or module on the pricing, the note describes several key parameters that are important to determine the price. Provides a conceptual approach to developing pricing strategies, dealing with topics such as skimming versus penetration pricing, cost analysis for pricing purposes, the elasticity of demand and price leadership. "Hide
by Raymond E. Corey 17 pages. Publication Date: March 16, 1982. Prod. #: 582124-PDF-ENG
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