In May 1983, Ms Catherine O'Brien, vice president of marketing, decided whether Jamestown should stop using independent representatives in favor of direct company Salesforce. Jamestown sold through informal ceramics department and gift stores. Rewritten version of the previous case. "Hide
by Benson P. Shapiro, Edward J. Hoff Source: Harvard Business School 18 pages. Publication Date: August 29, 1983. Prod. #: 584017-PDF-ENG
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