General Foods must decide whether or not to purchase Entenmann's Bakery. Prices and financing must be decided. The teaching objectives include analysis of strategic fit, the choice of the purchase price and the financing method. Another problem is the debt-to-equity ratio, which is suitable for General Foods. "Hide
by Robert R. Glauber, Steven R. Fenster, Laura Scher Source: Harvard Business School 18 pages. Publication Date: February 10, 1986. Prod. #: 286071-PDF-ENG