Strategy requires a number of definitions in order to fully assess the consequences. Accordingly, this article offers five definitions - the strategy as a plan, a ploy, pattern, position and prospects - and examines how these determine the relationship. Part II reviews the question of why organizations do need strategies, and shows how some ancient beliefs to explain why organizations do not, as well as do, you need strategies. He believes that the need for a strategy in a given direction, to focus, to define the organization, and to ensure consistency. "Hide
by Henry Mintzberg Source: California Management Review 22 pages. Publication Date: 01 Oct 1987. Prod. #: CMR017-PDF-ENG
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