The changes taking place in the company Eli Lilly in response to the globalization of the pharmaceutical industry. Defines the steps taken by management, the problems faced at present, and future goals. Allows consideration of the implementation of the global strategy of the headquarters perspective. "Hide
by Mikhail Y. Yoshino, Thomas W. Malnight Source: Harvard Business School 29 pages. Publication Date: September 10, 1990. Prod. #: Three hundred ninety-one thousand and thirty-two-PDF-ENG
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