Donna Klein And Marriott International (A) Case Study Solution
Recommendations
Based on the above analysis of the company issues and the advantages and disadvantages of each of the alternative option, Marriot is recommended to consider alternative 1 for developing various incentive plans for its employees. The incentive plans would provide financial assistance to the low wages employees. The major cause of the high social problems faced by these employees is their low wages and financial assistance in the form of incentive plans would provide the best assistance to resolve their issues. Although these plans would increase employee productivity, the company could increase its revenues. Moreover, the option would not require a substantial amount of investment as in alternative 3 and a radical change in the organizational culture as in alternative 2.
Implementation Plan
In order to pursue alternative 1, the top management must develop various alternative incentive plans. However, the incentive plans must be based upon the research on the needs of the hourly workers. The best incentive plan is that which satisfy most of the employees. After developing the plans, it could set key performance measures. These measures should be aimed at increasing the productivity of the employees. It should specify a certain amount of its annual budget to the incentive plans to avoid any cash shortages at the end of the period.
For the incentive plan budget, we have assumed that the company retains 100% of its net income and only 30% is required for an incentive plan. This 30% is distributed among the 3 most important incentive options like Transportation service, medical facility, and kinder garden for employees children, that could be the most beneficial to resolve the employee issues. This annual or monthly incentives to its employees could provide frequent financial assistance. It should evaluate the performance of the options on the basis of the reduction in employee turnover and have an increase in the overall productivity of employees. In this way, Marriot would be able to implement the incentive plan efficiently...............................
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