The head of the largest energy companies in Denmark was considering how to use its limited resources to promote the delivery of clean and reliable energy. Danish state-owned DONG Energy began life as an importer and trader of oil and gas. Under the leadership of its current CEO, Anders Eldrup, the company has become the group's energy, present in all stages of the chain of value of gas and oil in particular, the market leader in offshore wind power in the EU. As a developer and operator of wind farms, he was one of the leaders in the world. In 2011, the company was faced with a number of strategic issues, including where they have to continue to invest in offshore wind, and how to define the following key businesses for future growth.
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by Joseph L. Bower, Elena Corsi Source: Harvard Business School 48 pages. Publication Date: January 31, 2012. Prod. #: 312108-PDF-ENG