Promus Companies: Harrahs Casinos Harvard Case Solution & Analysis

Provides an overview of the U.S. gambling industry and the rapid expansion of gambling outside of Nevada and New Jersey since 1988. Focuses on Harrah, the traditional top-tier casino company, which was the first to grow aggressively in emerging markets play and the need to consider how best to maintain their competitive position. "Hide
by Stephen P. Bradley, Mahmoud Takia Source: Harvard Business School 22 pages. Publication Date: February 28, 1995. Prod. #: 795039-PDF-ENG

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