CIBA Vision discusses solutions on how to start a major new R & D initiatives to develop low-cost, daily disposable contact lenses, and how to organize such a project should continue it. One group of leaders advocated the establishment of a small, self-contained project team organization and geographically isolated from the existing R & D activities of the company. Such an approach would focus, but raises serious questions about the future integration. "Hide
by Gary P. Pisano Source: Harvard Business School 19 pages. Publication Date: March 26, 1996. Prod. #: 696100-PDF-ENG