Two years after taking office, General Manager, Bruce Rohde have to determine how best to deal with changes affecting the global agribusiness firms. He should reconsider the direction of the company, and to determine in which sectors should participate. "Hide
by Ray A. Goldberg, Carin-Isabel Knoop, Carlos Gonzalez Source: Harvard Business School 26 pages. Publication Date: April 6, 1999. Prod. #: 999010-PDF-ENG