For more than two decades, scientific advances have been driving profound changes in drug discovery and drug trafficking itself. This case provides an overview and description of these technical and scientific achievements. Written for the non-scientific reader, it can be used as a companion to other reading materials of the case, which require basic knowledge of tools, techniques and approaches used in the pharmaceutical and biotechnology industries. "Hide
by Gary P. Pisano, Stephanie Oestreich, Clarissa Ceruti Source: Harvard Business School 15 pages. Publication Date: January 28, 2002. Prod. #: 602118-PDF-ENG