Describes the changes in the environment faced by Motorola in the 1980s and the recognition of its CEO, Bob Galvin, that "change is needed." Also describes the main task set by Galvin organization to do something to prepare for the future. The task is somewhat ambiguous, however, the reaction is mixed. "Hide
by Todd D. Jick, Mary Gentile Source: Harvard Business School 14 pages. Publication Date: Apr 09, 1987. Prod. #: 487062-PDF-ENG